what is a mood board

A mood board, also known as an inspiration board, sets the atmosphere and energy of the future design idea/s. It helps designers to gather some ideas and inspiration before they actually start designing.
A mood board consists of a collection of just about anything- cut outs from the magazines, photos, color samples, fabric swatches, text and 3D objects to represent the designer’s concept. 

A mood board helps designers to define the direction of their project. Images should interpret the mood of the theme.
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Many designers choose to create a digital mood board instead of an actual paper based board.